Flexible plans for every stage of growth

Free is a plan, not a trial. It refills 100 listing credits every month for as long as you keep using it, enough for 10 SEO-optimized listings, and it covers a copy workspace on every marketplace we support plus one connected store. Nothing is charged when the credits run out. You wait for the next refill or pick a plan.

One credit is a unit of AI work. Each listing costs 10 credits whether you upload two photos or twelve, and that one charge covers reading them all and filling in every field the marketplace asks for. Nothing after that is metered: editing, copying and filing the listing are free.

Work backwards from a normal month: take the listings you expect and divide by ten, and that is your credit budget. Starter costs $18 and covers 100 listings a month, Standard 360, Premium 1,200. How many marketplaces you sell on does not come into it, since every plan includes a workspace for each marketplace. Between two tiers take the lower one, because moving up mid month tops your credits up immediately.

If a generation dead ends before it produces a listing, the credits go back to your balance automatically. If it did produce a listing and you would rather rewrite it, those credits stay spent, since the AI work was already done. Editing what it wrote is always free.

They do not. Each billing period starts your balance fresh at your plan's amount instead of stacking on what is left, so a slow month does not bank credits for a busy one. If photos are piling up, the end of the period is the moment to clear them.

No. Inside one organization you open a workspace per store or marketplace and name it yourself, and paid plans can keep more than one named workspace on the same marketplace, Main eBay and Clearance side by side. They all draw on the same plan, the same credit balance and the same seats, and none of them costs extra. Even on Free you can run every marketplace we support side by side, one copy workspace each, because copy mode binds no account at all.

A plan belongs to one organization, so every cap here applies inside that organization. A connected store is a shop account you have linked so Holgo can file listings into it: plans include 1 on Free, 2 on Starter, 5 on Standard, and unlimited on Premium. Copy workspaces never count against that; they are counted per marketplace instead, 1 on Free, 2 on Starter, 5 on Standard, and unlimited on Premium. Seats are the people in the organization, 1 on Free, 2 on Starter, 5 on Standard and unlimited on Premium, all working from one shared balance. Background removals are counted the same way, per organization and per month: 300 on Starter, 900 on Standard and unlimited on Premium. Unused ones do not roll over; the count starts again when your plan renews, or on the 1st of the month on an annual plan.

Rarely. More stores are workspaces, not organizations, so one organization covers everything you sell. A second one is for a genuinely separate business: its own invoice, its own teammates, its own credits. It starts on Free and needs a plan of its own, and the free monthly credits are granted once per person, on your first organization.

The billing portal handles all of it, any time. Paying annually costs ten months instead of twelve. Moving up applies right away and tops your balance up to the higher monthly amount; moving down leaves the credits you already hold alone and starts the smaller amount at your next renewal.

Cancel from the billing portal and you keep the plan through the period you already paid for, with no fee for leaving. Nothing gets deleted. Listings you already put on a marketplace belong to that marketplace now, and your drafts, photos and history stay where they are. The organization just goes back to the free monthly allowance.

Only the organization owner. Admins and members can create and publish listings and see the credit balance, but billing, the plan and the payment method stay with the owner. Receipts sit in the billing portal, and everything is priced in US dollars.

You do not have to subscribe. Buy a credit pack and pay as you go: $30 for 1,000 credits, $50 for 2,000 credits or $100 for 5,000 credits, and they never expire. A subscription simply gives you a better monthly rate and more seats if you list regularly.